Bibliography

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2017

Hill, Andrea

Doctor, Doctor: Strategic Planning Can Keep Your Company Out of the Emergency Room (Journal Article)

MJSA Journal, (February) , pp. 26-27, 2017.

(Abstract | Links | BibTeX | Tags: business strategy, strategic planning)

2016

Hill, Andrea

The Best Laid Plans: Control What You Can So You Can Handle the Surprises (Journal Article)

MJSA Journal, (March) , pp. 20-21, 2016.

(Abstract | Links | BibTeX | Tags: business planning, strategic planning)

2010

Hill, Andrea

Recipe for Success: Strategic planning is one part ideas, five parts execution (Journal Article)

MJSA Journal, (October), pp. 30–34, 2010.

(Abstract | Links | BibTeX | Tags: business planning, strategic planning, strategy)

2008

Hill, Andrea

The Multichannel Trilogy: Aligning value proposition, strategy and brand to improve marketing performance (Journal Article)

multichannel merchant, pp. 32–33, 2008.

(Abstract | Links | BibTeX | Tags: brand, brand value, business proposition, strategic planning, value proposition)