Bibliography

@online{nokey,

title = {AI replacing entry level jobs the impact on workers and the economy},

author = {Hill, Andrea M},

url = {https://www.forbes.com/sites/andreahill/2025/08/27/ai-replacing-entry-level-jobs-the-impact-on-workers-and-the-economy/},

year  = {2025},

date = {2025-08-27},

urldate = {2025-08-27},

organization = {Forbes},

abstract = {AI replacing entry-level jobs is narrowing the talent pipeline, slowing wage growth, and putting long-term innovation and economic competitiveness at risk.},

keywords = {AI and business strategy, AI and competitiveness, AI and innovation, AI and leadership, AI cost savings, AI job disruption, AI replacing workers, AI workforce strategy, artificial intelligence, business strategy, employees, innovation, leadership},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {AI job disruption what it means for companies and competitiveness },

author = {Hill, Andrea M},

url = {https://www.forbes.com/sites/andreahill/2025/08/27/ai-job-disruption-what-it-means-for-companies-and-competitiveness/},

year  = {2025},

date = {2025-08-27},

urldate = {2025-08-27},

organization = {Forbes},

abstract = {AI job disruption is real. For companies, replacing entry-level jobs may cut costs today but risks long-term growth, innovation, and leadership development.},

keywords = {AI and business strategy, AI and competitiveness, AI and innovation, AI and leadership, AI cost savings, AI job disruption, AI replacing workers, AI workforce strategy, artificial intelligence, business strategy, future of work, innovation, leadership},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {De Minimis Disruption: Can It Open Doors For Small U.S. Manufacturers?},

author = {Hill, Andrea M},

url = {https://www.forbes.com/sites/andreahill/2025/08/26/de-minimis-disruption-can-it-open-doors-for-small-us-manufacturers/},

year  = {2025},

date = {2025-08-26},

urldate = {2025-08-26},

organization = {Forbes},

keywords = {American manufacturing, de minimis, import tariffs, small manufacturers, tariff uncertainty, Trump tariffs, US tariffs 2025},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Why 95% Of AI Pilots Fail, And What Business Leaders Should Do Instead},

author = {Hill, Andrea M},

url = {https://www.forbes.com/sites/andreahill/2025/08/21/why-95-of-ai-pilots-fail-and-what-business-leaders-should-do-instead/},

year  = {2025},

date = {2025-08-21},

urldate = {2025-08-21},

organization = {Forbes},

keywords = {artificial intelligence, business knowledge},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Kendra Scott And The Vision And Discipline Of Growth},

author = {Hill, Andrea M},

url = {https://www.forbes.com/sites/andreahill/2025/08/19/kendra-scott-and-the-vision-and-discipline-of-growth/},

year  = {2025},

date = {2025-08-19},

urldate = {2025-08-19},

organization = {Forbes},

keywords = {brand, leadership},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {The Small Business Technology Gap, And How To Bridge It},

author = {Hill, Andrea M},

url = {https://www.forbes.com/sites/andreahill/2025/08/12/the-small-business-technology-gap-and-how-to-bridge-it/},

year  = {2025},

date = {2025-08-12},

urldate = {2025-08-12},

organization = {Forbes},

keywords = {business strategy, business technology},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {SKU and You},

author = {Hill, Andrea M},

url = {https://www.mjsa.org/publications/mjsa-journal/a-smarter-product-line-means-stronger-sales},

year  = {2025},

date = {2025-08-01},

urldate = {2025-08-01},

organization = {MJSA},

abstract = {A smarter product line means stronger sales},

keywords = {professional development, sales, strategic planning},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Profit or Illusion?},

author = {Hill, Andrea M },

url = {https://www.mjsa.org/publications/mjsa-journal/rethinking-the-true-cost-of-revenue},

year  = {2025},

date = {2025-07-01},

urldate = {2025-07-01},

organization = {MJSA},

abstract = {Chasing profitable revenue takes strategy, insight, and courage},

keywords = {sales strategy, strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Here’s the Hidden Cost of Inconsistent Marketing},

author = {Andrea Hill},

url = {https://instoremag.com/heres-the-hidden-cost-of-inconsistent-marketing/?utm_source=omeda&utm_medium=email&utm_campaign=Newsletter&utm_term=&utm_content=IS+Newsletter_bulletin-subscribers&oly_enc_id=4935J2726801C1I},

year  = {2025},

date = {2025-06-17},

urldate = {2025-06-17},

organization = {Instore},

abstract = {“Good enough” will never be good enough to drive consistent traffic and sales momentum.},

keywords = {crm, marketing, strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Margin Call},

author = {Andrea Hill},

url = {https://view.publitas.com/mjsa/mjsa-journal_june_issue_062025/page/34-35},

year  = {2025},

date = {2025-06-01},

urldate = {2025-06-01},

organization = {MJSA},

abstract = {Why your sales process is eating your profits},

keywords = {business strategy, sales, sales strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Here’s the Hidden Cost of Inconsistent Marketing},

author = {Andrea Hill},

url = {https://instoremag.com/heres-the-hidden-cost-of-inconsistent-marketing/?highlight=%22andrea%20hill%22},

year  = {2025},

date = {2025-05-20},

urldate = {2025-05-20},

organization = {Instore},

abstract = {“Good enough” will never be good enough to drive consistent traffic and sales momentum.},

keywords = {marketing, sales},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Use RENEW to Refine Your Operations and Boost Efficiency},

author = {Hill, Andrea M},

url = {https://www.mjsa.org/publications/mjsa-journal/use-renew-to-refine-your-operations-and-boost-efficiency},

year  = {2025},

date = {2025-04-04},

urldate = {2025-04-04},

organization = {MJSA},

abstract = {Profit, Polished

Efficiency, strategy, and smart decision-making is essential for sustainable growth},

keywords = {business strategy, production},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {WHAT DO YOU REALLY SELL?},

author = {Hill, Andrea M},

url = {https://lsc-pagepro.mydigitalpublication.com/publication/?i=843019&p=84&view=issueViewer},

year  = {2025},

date = {2025-04-01},

urldate = {2025-04-01},

organization = {Instore},

abstract = {Stop spinning your wheels with fragmented

marketing and define your “big idea”},

keywords = {marketing, strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Get More Out of Your Jewelry Marketing by Defining Your “Big Idea”},

author = { Andrea Hill},

url = {https://instoremag.com/get-more-out-of-your-jewelry-marketing-by-defining-your-big-idea/?highlight=%20Andrea%20Hill},

year  = {2025},

date = {2025-03-20},

urldate = {2025-03-20},

organization = {Instore},

abstract = {If you don’t, you’ll spin your wheels producing lots of marketing that yields few results.},

keywords = {marketing},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {The Chicago Responsible Jewelry Conference: A Call For Transformation},

author = {Hill, Andrea M},

url = {https://www.forbes.com/sites/andreahill/2024/09/03/the-chicago-responsible-jewelry-conference-a-call-for-transformation/},

year  = {2024},

date = {2024-09-03},

urldate = {2024-09-03},

organization = {Forbes},

keywords = {cultural change},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {No More Waiting},

author = {Hill, Andrea M},

url = {https://view.publitas.com/mjsa/mjsa-journal_august_2024/page/1},

year  = {2024},

date = {2024-08-01},

urldate = {2024-08-01},

organization = {MJSA},

abstract = {Strategies to enhance customer acquisition and reduce costs},

keywords = {operations, strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Why Showcasing Unique Jewelry Can Help You Compete for Business},

author = {Hill, Andrea M},

url = {https://instoremag.com/why-showcasing-unique-jewelry-can-help-you-compete-for-business/},

year  = {2024},

date = {2024-06-11},

urldate = {2024-06-11},

organization = {Instore},

abstract = {It’s not just about selling the jewelry itself; it’s about what the jewelry says about your store.},

keywords = {business planning, strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Margin Makeover},

author = {Hill, Andrea M},

url = {https://view.publitas.com/mjsa/mjsa-journal_may_2024-issue/page/1},

year  = {2024},

date = {2024-05-01},

urldate = {2024-05-01},

organization = {MJSA},

abstract = {Boosting your bottom line’s potential},

keywords = {business strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Navigating Inflation},

author = {Hill, Andrea M},

url = {https://view.publitas.com/mjsa/mjsa-journal_april-issue_2024/page/1},

year  = {2024},

date = {2024-04-01},

urldate = {2024-04-01},

organization = {MJSA},

abstract = {Achieve profitability through price optimization},

keywords = {crm, marketing},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {3 Elements You Must Have When Telling Stories in Your Marketing},

author = {Andrea Hill},

url = {https://instoremag.com/3-elements-you-must-have-when-telling-stories-in-your-marketing/?},

year  = {2024},

date = {2024-02-15},

urldate = {2024-02-15},

organization = {Instore},

abstract = {And if you don’t, you might as well throw your money out the window.},

keywords = {marketing, strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Quality, Not Quantity},

author = {Hill, Andrea M},

url = {https://view.publitas.com/mjsa/mjsa-journal_february_2024-issue/page/1},

year  = {2024},

date = {2024-02-01},

urldate = {2024-02-01},

organization = {MJSA},

abstract = {Pursue better leads for better profits},

keywords = {business strategy, sales strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {THE TORTOISE OF MARKETING},

author = {Hill, Andrea M},

url = {https://lsc-pagepro.mydigitalpublication.com/publication/?m=13436&i=812700&p=1&ver=html5},

year  = {2024},

date = {2024-02-01},

urldate = {2024-02-01},

organization = {Instore},

abstract = {Don’t dis the blog. Content marketing

is still a winner in 2024.},

keywords = {marketing, strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {How’s Your Baby Boomer Online Strategy Working for You?},

author = {Hill, Andrea M},

url = {https://instoremag.com/hows-your-baby-boomer-online-strategy-working-for-you/},

year  = {2024},

date = {2024-01-09},

urldate = {2024-01-09},

organization = {Instore},

abstract = {With 80% of boomers shopping online, you need to consider how they like to be spoken to.},

keywords = {strategy, website},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {What Does AI Mean for Your SEO Strategy?},

author = {Hill, Andrea M},

url = {https://instoremag.com/what-does-ai-mean-for-your-seo-strategy/},

year  = {2023},

date = {2023-11-24},

urldate = {2023-11-24},

organization = {Instore},

abstract = {Google and other search engines are changing drastically; you may need to as well.},

keywords = {strategy, website},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {What Does AI Mean for Your SEO Strategy?},

author = {Hill, Andrea M},

url = {https://instoremag.com/what-does-ai-mean-for-your-seo-strategy/},

year  = {2023},

date = {2023-10-19},

urldate = {2023-10-19},

organization = {Instore},

abstract = {Google and other search engines are changing drastically; you may need to as well.},

keywords = {strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {The Process:Profit Paradigm},

author = {Hill, Andrea M},

url = {https://www.mjsa.org/publications/mjsa-journal/achieve-better-results-with-a-process-control-system},

year  = {2023},

date = {2023-08-01},

urldate = {2023-08-01},

organization = {MJSA},

abstract = {Achieve better results with a process control system},

keywords = {business planning, business strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Always-On Marketing},

author = {Hill, Andrea M },

url = {https://lsc-pagepro.mydigitalpublication.com/publication/?m=13436&i=794494&p=92&pre=1&ver=html5},

year  = {2023},

date = {2023-07-11},

urldate = {2023-07-11},

organization = {Instore},

abstract = {How to be the first businness your clients think of when they need jewelry.},

keywords = {marketing, strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Here’s How to Be the First Business Your Clients Think Of When They Need Jewelry},

author = {Hill, Andrea M},

url = {https://instoremag.com/heres-how-to-be-the-first-business-your-clients-think-of-when-they-need-jewelry/},

year  = {2023},

date = {2023-07-11},

urldate = {2023-07-11},

organization = {Instore},

abstract = {Make it happen by utilizing “always-on marketing.},

keywords = {marketing, strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Smarter Selling},

author = {Hill, Andrea M},

url = {https://www.mjsa.org/publications/mjsa-journal/increase-customer-quality-to-increase-profit-margins},

year  = {2023},

date = {2023-06-01},

urldate = {2023-06-01},

organization = {MJSA},

abstract = {Increase Customer Quality to Increase Profit Margins},

keywords = {business strategy, sales strategy},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Here’s How Automated Marketing Can Help You Close More Sales},

author = {Hill, Andrea M},

url = {https://instoremag.com/heres-how-automated-marketing-can-help-you-close-more-sales/?utm_source=omeda&utm_medium=email&utm_campaign=Newsletter&utm_term=&utm_content=IS+Newsletter_bulletin-subscribers&oly_enc_id=4935J2726801C1I},

year  = {2023},

date = {2023-05-24},

urldate = {2023-05-24},

organization = {Instore},

abstract = {Once your CRM system is set up, you can watch prospect interest increase and sales roll in.



},

keywords = {crm, marketing, selling},

pubstate = {published},

tppubtype = {online}

}

@online{nokey,

title = {Preventing Frugality from Interfering with Business Growth},

author = {Hill, Andrea M},

url = {https://www.mjsa.org/publications/online-library/preventing-frugality-from-interfering-with-business-growth},

year  = {2023},

date = {2023-04-04},

urldate = {2023-04-04},

organization = {MJSA},

abstract = {Why being too risk-averse can actively interfere with making good investment decisions},

keywords = {business strategy, marketing},

pubstate = {published},

tppubtype = {online}

}